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These days, all kinds of media are competing for people’s attention but projection mapping truly stands out as a cool form of entertainment with an enormous wow factor. It is an impressive projection technique that turns virtually any surface – in most cases buildings – into a dynamic display. Thanks to the live animations, projection mapping transforms a building into an attention-grabbing stage.
One of the things that make projection mapping so powerful is that it’s ideally suited for social media. As the building’s architecture plays the leading role, it’s actually interacting with the spectators, compelling viewers to record the experience and share it online. In this way, the message reaches an even bigger audience. Captivating audiences with an unforgettable experience is crucial to build brand awareness.
While bringing brands to life in popular public venues, projection mappings powered by Barco projectors have been blowing audiences’ minds all around the world. The Barco large venue projectors offer the perfect blend of ultra-brightness, seamless image blending and rugged reliability.
Selecting the ideal lens for your application can be challenging. Our lens calculator makes that easy. It helps you in selecting the projector lens that best suits your needs.
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Barco dresses Notre-Dame de Paris with spectacular light show